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LG AKA – The Phone with a personality

Originally designed for the Korean market, due to the great response and positive feedback, LG has released its fun and customisable LG AKA smartphone in Singapore (25th April 2015). The LG AKA is available in four different personas, each representing the phone in a different colour too.

The personas are as followed :

  • eggy  Eggy – his fluttering heart makes him a frequent lover (Yellow)
  • Wooky Persona   Wooky – ever-so-impulsive (White)
  • Soul Persona  Soul – Soft hearted music lover (Navy)
  • Yo-Yo Persona  Yo-Yo – Food enthusiast (Pink)

The characters’ personalities are an integral part of each phone as they are woven into wallpapers, widgets and ringtones. In addition to the DIY experience, owners can customise their phones with given stickers.

The LG AKA phones will be available in pink (Yo Yo) and yellow (Eggy), at M1 and Starhub from 25th April 2015 with a price of SGD398.

Here are the specifications of the LG AKA smartphone :

Chipset 1.2GHz Quad-Core
Display 5.0 inch HD IPS
Memory 16GB storage
MicroSD slot
Camera Front 2.1 MP
Back 8.0 MP Laser
Auto Focus
Battery 2,610 mAh (Removable)
Operating System Android 4.4 KitKat
Size 138.7 x 71.9 x 9.9 mm
Weight 135.5g (without front side cover)
157g (without front side cover)
Network 4G LTE
Connectivity Wi-Fi / Bluetooth 4.0 / NFC / A-GPS / USB 2.0
Phone Colour Yellow/ Pink
AKA accessory White / Navy / Pink / Yellow
AKA_Pink_12-2_Global (1)
LG AKA smartphone with the Yo-Yo Persona, in Pink
AKA_Yellow case_Global
Eggy Persona of the AKA smartphone, in Yellow

Win AKA Smartphone and Merchandise :

Consumers can have a closer look at the fun AKA character mascots live in action over the next three Saturdays, Jurong (2 May), Bugis (9 May), and Tampines (15 May). By taking a picture with the mascots and uploading it on LG Mobile Singapore Facebook Timeline and #NoPhoneNoFun, #AKAphone, participants will stand to win one of three LG AKA Smartphone. Categories to win an LG AKA phone are “Most Number of Facebook Shares”, “Most Creative Wefie”, and “Most Number of Participants in a Wefie”. The first 15 participants who catch the AKA mascots and take wefies with them will also receive Limited Edition AKA caps. For more information on the contest and LG AKA Mascots schedule, please visit

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